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    Amplify your strengths not your sins – Sealy on the reality of AI in CX

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    Serving a community in crisis

    By Mark AtterbyOctober 15, 2020

    Two years ago, the Salvos Stores embarked upon their customer experience journey by deciding to…

    What makes today’s consumers tick? Behavioural Economics can explain

    By Elisa AdamsOctober 8, 2020

    A seismic shift in consumer behaviour and emotions is currently occurring. The events of 2020…

    CX Day Australia 2020: Customer Empathy critical for CX Success during COVID

    By Mark AtterbyOctober 6, 2020

    An outstanding array of Australian CX thought leaders gathered on the 6th October to share…

    Seven Email Marketing Tips for Improved Customer Experience

    By Efrat VulfsonsSeptember 25, 2020

    It is common sense that a well-placed email marketing campaign gets a lot of engagements…

    Cybersecurity: CX Threat or Opportunity

    By Mark AtterbySeptember 17, 2020

    The increased pace of digital transformation, due to the COVID pandemic, has drastically changed the…

    Five tips to obtaining qualitative customer feedback

    By Efrat VulfsonsSeptember 10, 2020

    You get the best insight into your business from your customers. They’re the ones who…

    Brand Experience vs Customer Experience: What’s the difference?

    By Mark AtterbySeptember 3, 2020

    The difference between Brand Experience (BX) and Customer Experience (CX) is often unclear and confusing.…

    The Employee Experience post COVID 19

    By Mark AtterbyAugust 27, 2020

    Most Australian employees expect things to improve in their workplaces as a direct result of…

    How empathy can drive customer support success

    By Amy FooAugust 20, 2020

    Throughout the COVID-19 pandemic, customer support teams have been on the front line, contending with…

    CX Leadership Profile: Lisa Dowie, Chief Customer Officer for PEXA

    By Mark AtterbyAugust 6, 2020

    PEXA is an online property settlement platform used by 150 financial institutions as well as…

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    Amplify your strengths not your sins – Sealy on the reality of AI in CX

    August 17, 2026

    Customer-facing AI needs an escalation promise, Not just a faster answer

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    Risk, governance and sovereignty – the driving forces behind AI deployments in the contact centre

    August 11, 2026

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