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In this interview with Mark Atterby, Editor of CXFocus, Janelle McQueen-Paice, Chief Experience Officer for…
Companies like Good Pair Days and Selfwealth are using omnichannel marketing to drive highly personalised…
Providing members with experiences they’ll never forget – Interview with Monique Bate
By Mark Atterby
Monique Bate, Head of Member Experience at ANZ Staff Super, emphasises the importance of customer…
Customer experience (CX) agents are the backbone of any company’s interaction with its customers. It…
Automation brings undeniable benefits. Repetitive tasks are completed with lightning speed and flawless accuracy, freeing…
It sounds counterintuitive, but in today’s always-on world consumers are placing a premium on human…
Consumers are increasingly privacy-conscious, and prioritising data security and transparency throughout the entire brand experience…
The world of B2B marketing is undergoing a seismic shift. Gone are the days when…
The internal experience creates the external experience! Interview with Ben Motteram from CXpert
By Mark Atterby
Ben Motteram, industry veteran and founder of CX consultancy CXpert, extolls the importance of creating…
Generative AI in the form of ChatGPT has undoubtedly captured our attention, spotlighting how AI…