Browsing: Digital Transformation & Technology

Customer expectations are outstripping the capabilities of companies to meet them. The problem, according to a range of recent research and opinion, is the lack of investment in digital business models that enhance operational capabilities while creating value for customers. Companies that don’t fully embrace digital transformation will be fighting an uphill battle to keep customers satisfied.

Research from Forrester shows that most CX initiatives were stalled in 2018. The outlook for…

In the pursuit of Google rankings the customer experience is often neglected. Most people are…

The creation of smart places has become an indispensable feature of the customer experience. For…

One of the biggest challenges for any organisation today is knowing what technology to invest…

At the heart of the customer experience is the concept that people no longer buy…

In the past good security practices were low on an organisation’s list of priorities. Recent…

Most companies are struggling to see viable uses of Virtual Reality (VR) and Augmented Reality…

2018 is seeing Augmented Reality (AR) emerge into the mainstream market. The perception that AR…

In the past, humans were preferred over machines because there was a perception that humans…