Author: Matt Ream

Is optimising the way you bill your customers for products and services on your corporate agenda for the next 12 months? If you answered in the negative, it’s possible you’re doing your organisation out of an opportunity to strengthen its position and boost profitability. While, historically, revenue management has been viewed as very much a back-room process, in today’s times, it’s become anything but. In fact, there’s a body of research to suggest that the quality of the billing experience can have a material impact on customer confidence, loyalty and satisfaction. So much so that our research suggests that 50-60%…