Risk, governance and sovereignty – the driving forces behind AI deployments in the contact centreAugust 11, 2026
The next era of customer loyalty – trust, data, and agentic commerceBy Mark AtterbyJuly 29, 2026 As economic volatility pressures Australian households and digital technology reshapes how people shop, traditional loyalty…
From first-time to forever – Turning seasonal buyers into loyal fansBy Mark AtterbyDecember 5, 2024 Peak season offers retailers an opportunity to not only increase sales but also cultivate lasting…
The many roles gamification plays in loyalty marketingBy Sarah RichardsonJanuary 31, 2024 In the realm of loyalty marketing, gamification is playing a crucial role in enhancing customer…
