Celonis has announced the acquisition of Ikigai Labs to enhance its capacity for enterprise-level prediction, simulation, and decision optimisation.
The integration of Ikigai Labs’ advanced planning and forecasting technology is intended to bolster the Celonis Context Model (CCM), which the company identifies as a pivotal new layer in the enterprise technology stack.
As global organisations work to deploy Enterprise AI, a primary obstacle remains: avoiding operational blind spots. Without a comprehensive understanding of business processes, AI agents are limited in their impact, often resulting in diminished returns on investment.
The CCM is designed to mitigate these challenges by creating a dynamic, real-time digital twin of business operations. By synthesising process data and business knowledge from all systems, applications, and devices, the model provides a framework that translates business activity into a language compatible with AI. This operational clarity is intended to enable Enterprise AI to reason accurately, act reliably, and produce results at scale.
Celonis President Carsten Thoma said: “AI is only as good as the context it has. Every organisation needs to give its Enterprise AI a holistic, living model of how a business truly operates. This has never been possible until now, with the Celonis Context Model.
“And with Ikigai Labs, we’re making our market-leading platform even stronger: extending its intelligence beyond how your business runs today to how it should run tomorrow. This is what every enterprise needs to make AI work and deliver meaningful returns.”
“Ikigai Labs was built on a simple but firm conviction: better enterprise decisions require AI that works with enterprise data,” said Devavrat Shah, Ikigai Labs co-Founder, Chaired Professor of AI at MIT, and now the newly appointed Chief Scientist, Enterprise AI at Celonis.
“Ikigai Labs has proven foundation model technology for structured data at scale; Celonis has encoded enterprise processes. Together, we provide the fullest operational representation of business reality.
“With the Celonis Context Model, AI agents have the hindsight, insight and foresight to intelligently adapt and can be trusted to deliver the expected business outcomes. I am excited to continue our mission with Alex, Basti, Carsten, Martin and the entire Celonis team.”

